Cultivating Clarity
Why do we exist?

Have you ever really thought about why we exist? Not as members of the human race, although that is a great conversation I would love to have with anyone interested. I mean, why do we exist as a company? Why did we open our doors? Why do we continue to do what we do every day?
I recently had the opportunity to work with one of our industry peers on their annual planning for 2014. One of the key topics challenging the team was to confirm they had a clear vision, communicated that vision, and make certain everyone was on the same page. It occurred to me as we reviewed their Core Values, Core Focus, 3-Year Picture, and 1-Year Plan to share with all, it would require great clarity. Something I believe is often missing in many companies who have a desire to grow, but seem to be stuck.
Just like my friend in the industry, we need to make sure we are building clarity across our entire organization. Clarity, for the purpose of building a great company can best be expressed through 6 vital questions author Pat Lencioni shares in his book, The Advantage: